Discovering Home with Music and a Bottle of Coke
There are numerous things that influence us to feel at home – chuckling and investing quality energy with our most loved individuals, chomping on our go-to comfort nourishment alongside a reviving beverage, or notwithstanding tuning in to a tune that brings back valuable recollections.
When we come back to where we feel esteemed and acknowledged, when we’re brought together with the things and our loved ones, when we take a gander at our past encounters both great and terrible, and when we recall the interests that move us, we return home.
These exceptional occurrences are our own particular snapshots of homecoming. When we review an extraordinary minute, the memory accompanies a tune that was playing out of sight, a verse that emerged, a beat that fit the temperament, and now and then even a Coke close by.
With the ideal stick playing and a bottle of Coca-Cola, basic minutes with our loved ones turn out to be more enjoyable, more critical and all the more inspiring.
Music has dependably been weaved in the historical backdrop of Coca-Cola. In the Philippines, every age recalls a specific melody they can identify with the brand, similar to “Tomorrow’s People” sung by Lilet alongside several teenagers everywhere throughout the world, and “Sana” performed by Nikki Gil as she hands over jugs of Coke with a grin while singing a moving message.
Presently, music and Coca-Cola meet up afresh to give youthful music darlings and Original Pinoy Music (OPM) specialists another home at Coke Studio Homecoming.
In accordance with the Company’s pushed to engage the adolescent, Coca-Cola took advantage of youthful Filipinos’ adoration for music through Coke Studio PH in 2017. Coke Studio PH shed the spotlight back on OPM and gave a stage to craftsmen, both veteran and new, to grandstand their gifts and team up.
This year, Coca-Cola interfaces with Filipino teenagers by and by as Coke Studio PH comes back to influence them to feel at home with the recognizable hints of OPM, giving them a road to demonstrate their affection and support for neighborhood music.
For its second season, Coke Studio PH likewise additionally builds up itself as a center point of Pinoy ability, as it presents a stellar lineup of neighborhood and global Filipino craftsmen crosswise over different classifications.
While the past season united veteran craftsmen and sprouting performers, Coke Studio Homecoming calls Filipino specialists who have shared their abilities to the world to come back to their underlying foundations and extensions them with homegrown gifts who still can’t seem to remain on the global stage.
Among the Season 2 specialists are funk-musical crew IV of Spades, talked word craftsman Juan Miguel Severo, rapper Shanti Dope, hip-jump and R&B craftsman Quest, Filipina K-Pop sensation Kriesha Chu, artist lyricist Moira Dela Torre, Fil-Am acoustic/pop vocalist and YouTube identity AJ Rafael, DJ Patty Tiu, elective/outside the box band December Avenue, 22-year-old on-screen character/artist Khalil Ramos, all-around entertainer Sam Concepcion, multi-granted artist KZ Tandingan, nine-piece Filipino people pop band Ben&Ben, and an unexpected craftsman!
Every scene of the season will center around the craftsmen’s own particular accounts of homecoming – whether to their country, to a memory, or a man – a place or minute where they really feel they have a place.
From this beautiful blend of gifted Filipino vocalists and groups, Coke Studio Homecoming will highlight earth shattering coordinated efforts between specialists, and additionally remarkable versions of their melodies, each an impression of what getting back home intends to them.
“We got such a mind-boggling reaction amid the principal period of Coke Studio PH and this extremely enlivened us to work harder this second season and investigate approaches to take it further. A year ago, Coke Studio turned into a home for OPM and now we need to proceed and fortify that inheritance, ensuring that the more youthful age and the new lineup of craftsmen can feel that same feeling of having a place,” said Stephan Czypionka, Coca-Cola Philippines Vice President for Marketing.
While joining youngsters through music, Coca-Cola makes it a stride assist by empowering them to do their part for a more noteworthy reason. This year, Coca-Cola reported an industry-first objective to gather and reuse what might as well be called each container or can it offers all inclusive by 2030—an objective in accordance with the Company’s vision of a World Without Waste. This is the reason amid all Coke Studio occasions, Coca-Cola urges adolescents to store their PET containers in assigned reusing canisters. The Coke Studio TuneCycle, a stationary bike that additionally pounds PET jugs, will likewise be a staple in Coke Studio occasions. These ground PET containers will later on be transformed into eco-blocks.
Coca-Cola uncovered its energizing lineup of specialists at the Coke Studio Homecoming Launch on September 1, at the World Trade Center in Pasay City. Amid the occasion, important Coke Ambassadors Lilet, Nikki Gil, and Abra played out a blend of notorious Coca-Cola melodies, Tomorrow’s People and Sana.
Catch each of the seven scenes of Coke Studio Homecoming, and in addition its Christmas unique, each Sunday, beginning September 16 on ABS-CBN at 11:15 a.m. what’s more, on the authority YouTube Channel (YT.com/CokeStudioPH). There are a lot of blend, covers, and amazements in store so stay tuned and let the hints of OPM call you home!
About The Coca-Cola Company
The Coca-Cola Company (NYSE: KO) is an aggregate refreshment organization, offering more than 500 brands in excess of 200 nations. Notwithstanding the organization’s Coca-Cola marks, our portfolio incorporates a portion of the world’s most significant refreshment brands, for example, AdeS soy-based drinks, Ayataka green tea, Dasani waters, Del Valle juices and nectars, Fanta, Georgia espresso, Gold Peak teas and espressos, Tea, honest smoothies and juices, Minute Maid juices, Powerade sports drinks, Simply squeezes, smartwater, Sprite, vitaminwater and ZICO coconut water. We’re continually changing our portfolio, from lessening sugar in our beverages to putting up imaginative new items for sale to the public. We’re additionally attempting to diminish our natural effect by recharging water and advancing reusing. With our packaging accomplices, we utilize in excess of 700,000 individuals, conveying financial chance to neighborhood networks around the world. Take in more at Coca-Cola Journey at www.coca-colacompany.com and tail us on Twitter, Instagram, Facebook and LinkedIn.